The Indian two-wheeler industry is in the middle of a major transformation. Petrol motorcycles that once defined speed and style are now sharing the spotlight with futuristic electric machines. Into this changing landscape rides Ultraviolette Automotive, a Bengaluru-based startup backed by TVS Motor, with its latest creation — the X47 crossover motorcycle.
Unveiled with a wave of anticipation, the X47 is not just another EV on the block. It’s being pitched as a segment-defining machine that can blur the line between sporty performance and practical everyday riding. The company believes it has built a bike that can appeal equally to urban commuters and highway explorers.
Ultraviolette’s Big Bet
Ultraviolette already made headlines with its F77 electric sportbike, which proved that an Indian startup could build a high-performance EV motorcycle. But the X47 is a different beast. It’s a crossover motorcycle — a design meant to handle city streets, long rides, and even the occasional rough road.
According to company insiders, the X47 is meant to address the "missing middle" in India’s EV two-wheeler market. “We wanted to build something that isn’t just a commuter scooter or a pure sportbike. Riders deserve an electric motorcycle that adapts to all conditions,” a senior executive at Ultraviolette reportedly said during the launch.
Price & Range
The X47 has been introduced at a competitive price point, making it accessible to a broader base of buyers compared to the premium F77. While the exact variant pricing will vary, initial reports suggest that Ultraviolette is positioning the X47 in the ₹3–3.5 lakh range.
Range has always been the deciding factor in India’s EV adoption, and the X47 doesn’t disappoint. On a single charge, the crossover can reportedly deliver over 250 km, depending on riding conditions. The battery supports fast charging, which means riders can go from near empty to 80% in under an hour at compatible stations.
Competing with Ola & Royal Enfield
The timing of the launch is critical. The Indian EV motorcycle space is heating up, with Ola Electric preparing to bring its Roadster X and Royal Enfield working on a lightweight model nicknamed the Flying Flea. Both names carry heavy brand recognition, which puts pressure on Ultraviolette to stand out.
But this may also be Ultraviolette’s advantage. As a younger, more agile startup, it can innovate faster and experiment with bold designs. The X47, with its futuristic styling and tech-driven features like connected dashboards, ride modes, and regenerative braking, positions itself as a smart bike for the new-age rider.
Industry experts believe the battle will boil down to who can deliver the right mix of performance, reliability, and price. Ola has scale, Royal Enfield has heritage, but Ultraviolette is betting on technology and design.
Sales Target for FY26
Ambition is written all over this launch. Ultraviolette has set itself a goal of 10,000 unit sales by FY26. For a relatively small startup in a competitive sector, that’s a bold number. But the company is confident.
“The demand for electric motorcycles is no longer a question of if, it’s about how fast. With the X47, we see ourselves capturing a significant share of the market in the next two years,” said Narayan Subramaniam, CEO and co-founder of Ultraviolette, at the unveiling event.
Achieving that target won’t be easy. Charging infrastructure in India is still evolving, and customer skepticism about battery life and resale value continues to be a hurdle. Yet, Ultraviolette seems prepared to play the long game, with strong backing from TVS Motor and fresh investor interest in India’s EV ecosystem.
What It Means for India’s EV Market
The launch of the X47 is not just about one bike; it signals how far India’s EV two-wheeler market has come. Just five years ago, electric motorcycles were dismissed as impractical. Today, startups and legacy brands alike are scrambling to carve out their territory in what is expected to be a multi-billion-dollar market by the end of the decade.
For riders, it means more choices, better technology, and the possibility of leaving behind rising petrol costs. For the industry, it’s a reminder that the shift to EVs is no longer an option but a necessity.
Analysts believe that if Ultraviolette succeeds with the X47, it could accelerate competition and force rivals to push innovation faster. “This launch will test whether Indian riders are ready to look beyond scooters when it comes to EVs,” said one market analyst.
Final Outlook
Ultraviolette’s X47 crossover is a daring step into uncharted territory. It blends ambition with practicality and seeks to prove that performance doesn’t have to be sacrificed for sustainability. Whether it can outpace Ola’s Roadster X or dent Royal Enfield’s loyal following remains to be seen.
But one thing is certain: the race for dominance in India’s electric motorcycle market has just shifted into a higher gear.